Privacy policy

Last updated: 06 September 2025


This Privacy Policy describes how silksouq.com (“Silk Souq,” “we,” “our,” or “the Site”) collects, uses, and safeguards your Personal Information when you visit or make a purchase from us.

We value your trust and are committed to protecting your privacy while offering you a seamless and secure shopping experience.

 

 

Contact Us

If you have questions, require more information about our privacy practices, or would like to make a complaint, you may contact us at:

Email: contact@silksouq.com

Mailing Address: Silk Souq, United Arab Emirates

 

 

Collecting Personal Information

When you interact with Silk Souq, we collect the information needed to fulfill your order and enhance your shopping experience. “Personal Information” means any information that identifies you as an individual.

  • Device Information

    • Purpose: To ensure the Site loads correctly for you and to improve our website experience through analytics.

    • Collected from: Cookies, log files, web beacons, tags, and pixels.

    • Examples: Browser version, IP address, time zone, cookie data, products viewed, search terms, and browsing activity.

    • Shared with: Our platform provider, Shopify.

  • Order Information

    • Purpose: To fulfill your purchase, process payments, arrange delivery, provide invoices/order confirmations, communicate with you, screen for fraud, and—if you consent—send updates or promotions.

    • Collected from: You, during checkout.

    • Examples: Name, billing/shipping address, payment details, email, and phone number.

    • Shared with: Shopify and our shipping/payment partners.

  • Customer Support Information

    • Purpose: To respond to your inquiries and assist you with after-sales support.

    • Collected from: You, when you contact us.

 

 

Sharing Your Information

We only share your Personal Information with trusted partners for the purposes described above. For example:

  • Shopify powers our online store. See Shopify’s Privacy Policy here: Shopify Privacy.

  • Service Providers (such as couriers and payment gateways) who enable us to deliver your orders securely.

  • Legal Requirements when necessary to comply with laws, regulations, or lawful requests.

 

 

Behavioural Advertising & Analytics

We may use tools like Google Analytics and Shopify Audiences to understand customer behavior and deliver relevant content or promotions.

 

 

Using Personal Information

We use your Personal Information to:

  • Process and deliver your orders

  • Communicate with you regarding purchases and services

  • Provide updates on new products, offers, and Silk Souq initiatives

  • Support our sustainability efforts (e.g., planting trees with Tree-Nation for every order)

 

 

Retention

We retain your Personal Information as long as necessary for our business operations and legal obligations, or until you request deletion.

 

 

Automatic Decision-Making

We do not engage in fully automated decision-making that has a legal or significant effect on you. Shopify may use limited automated processes (e.g., temporary fraud prevention blacklists).

 

 

Your Rights

  • EU/EEA Residents (GDPR): You have the right to access, correct, update, erase, or port your Personal Information. Data may be transferred internationally for processing, with safeguards in place.

  • California Residents (CCPA): You have the right to know, delete, or request corrections to your Personal Information, and to appoint an authorized agent.

To exercise these rights, contact us at contact@silksouq.com.

 

 

Cookies

We use cookies to improve your browsing experience, remember your preferences, and measure performance. You can manage cookies through your browser settings, though some site features may not work correctly if cookies are disabled.

 

 

Do Not Track

Currently, we do not alter our data collection practices in response to “Do Not Track” signals, due to the lack of a universal standard.

 

 

Changes

We may update this Privacy Policy periodically to reflect changes in our practices, business needs, or legal requirements.

 

 

Complaints

If you wish to raise a concern, please contact us at contact@silksouq.com. We will respond promptly and, if needed, guide you on how to escalate matters further under applicable UAE law.